You know about Half the Sky: Turning Oppression into Opportunity for Women Worldwide and A Path Appears, but how much do you know about Show of Force, the company behind the two groundbreaking transmedia film projects inspired by the work of Nicholas D. Kristof and Sheryl WuDunn?
In 2012, Show of Force premiered Half the Sky: Turning Oppression into Opportunity for Women Worldwide on PBS and launched Half the Sky Movement to galvanize a movement on behalf of women and girls. The two-part documentary series reached 20 million people in 150 television markets, and more than 2,100 of our ambassadors hosted screenings in their communities.
We also created innovative mobile tools to raise awareness and funds to empower communities around the world. Over 1.1 million people played Half the Sky Movement: The Game, which has led to 250,000 books being donated through Room to Read, $204,900 in surgeries donated to the Fistula Foundation, and a total of $502,500 generated in overall donations.
Following the success of Half the Sky, Show of Force worked with Nicholas D. Kristof and Sheryl WuDunn to launch A Path Appears — a book and a three-part feature documentary — that reached a new generation of individuals. Five million people watched the initial broadcast in January 2015, and millions more took part in online campaigns to raise funds and increase focus on pressing social issues.
Where do we go from here?
Over the past decade, Show of Force has empowered communities near and far and engaged legions of change-makers and advocates through innovative film features, media campaigns and cutting edge mobile tools. With your support, we have raised millions of dollars for NGOs working on the ground to develop scalable solutions to some of the greatest challenges of our time.
Every day, our team receives emails and messages from people around the world seeking to make a difference on the local and national level. These requests for support or action demonstrated the need for more media that provided opportunities for individuals and communities to take action. Now we’re building a new movement to meet that need.
Show of Force is launching Show of Force: Social Good to continue our record of creating greater impact in the lives of individuals and offering transformative opportunities to communities around the world. Show of Force: Social Good will provide advocates and ambassadors who have supported our work since 2012 with a broader platform to create change and support social good movements.
Over the summer, we have been learning from the one group who has been with us from the very beginning: our community – made up of informed, bold and impassioned individuals who have a thing or two to say about social justice issues and how to solve them. We created a community survey and within days, hundreds of people responded with inspiring stories from all over the world. From building a school in Cambodia to writing a book to raise money for a hospital, your stories have revealed the significant results of our work to date.
A Community Changing the World
Our reach is international and truly diverse. We heard from community members in the United States, Burundi, India, New Zealand, Haiti, Israel and Venezuela, to name just a few countries. On our continuing journey and evolution as a platform for change, we hope to better support each community we touch and reach others in the most remote areas to shine a light on underreported stories and successful interventions making a difference in people’s lives.
It’s Never Too Early (Or Too Late) To Make An Impact
The age range of people who responded to our survey gave us further insight into the inspiring community we have built together. We found that people from different age groups were equally engaged and passionate about addressing social justice issues. Around 18 percent of all respondents were between the ages of 15-25, 22 percent were 31-40 and nearly 32 percent were 51 and older. With this in mind, Show of Force: Social Good will look for ways to connect our community and empower people of all ages to make a difference locally, nationally and globally. Are you ready?
Show of Force: Social Good will continue advocating for the rights of women and girls, and we will expand our work beyond this scope. This evolution allows us to explore the negative consequences of poverty, inequality, climate change and much more while raising up women and girls. Do you have more questions? Read our FAQ guide for more information.
We are excited about the future and we hope you are too. Be the first to get involved with our next big project by signing up to our newsletter:
